by levi_hb | Apr 28, 2020 | Meetings Industry
Surpass your quarterly metrics by meeting with event planners directly Follow these 5 key points to hit your annual sales goals. Market Direct to Planners – Get your brand out there! Prime Members receive a featured directory listing on the American Meetings...
by levi_hb | Feb 14, 2020 | Meetings Industry
If you want the job, you need to look knowledgeable and professional with your proposal. Many organizations use a Request for Proposal (RFP) process for procuring goods and services. As an independent consultant, I have written many RFPs and evaluated them even more....
by levi_hb | Dec 7, 2019 | Meetings Industry, Sustainability
Just as LEED and Passivhaus have strict standards for eco-friendly building practices and energy-efficient designs, resulting in forward-thinking structures that comprehensively do less harm to the environment, green meetings or events earn their prestigious...
by levi_hb | Oct 24, 2019 | Meetings Industry
People say the world is shrinking, that we are increasingly becoming a global market in which the boundaries between nations are blurred. Certainly, the growth of online and mobile technologies over the last few decades has made it easier than ever before for...
by levi_hb | Oct 17, 2019 | Meetings Industry
Success can sometimes be a matter of perspective. An event that fails to generate immediate cash returns could seem like a failure from a sales perspective, but if it generates a ton of targeted leads, it may be a smashing success from the marketing team’s...
by levi_hb | Nov 6, 2018 | Meetings Industry
What influences buying decisions for today’s Sourcing Managers and Meetings Planners? Here are four seller capabilities that every meeting Industry sales professional should master. Understand their business – Do your homework and research your...