by levi_hb | May 23, 2019 | Attendee marketing
When people sign up to attend your event, it’s with the understanding that the price of admission includes access to workshops, panels populated by industry luminaries, lectures delivered by expert speakers, and/or an exhibition hall, as well as extras like meals,...
by levi_hb | May 17, 2019 | Attendee marketing
There are dozens of design elements that go into creating an event environment, and each can have an impact on the overall look and feel of an event. However, the signage you and your global meeting planner choose is particularly important because it’s more than just...
by levi_hb | Apr 10, 2019 | Attendee marketing
We all know first impressions are important, and while you’ve probably already had a number of virtual interactions with event attendees as they perused your event lineup, got signed up to attend, and perhaps even participated in crowd sourcing efforts like helping to...
by levi_hb | Apr 2, 2019 | Attendee marketing
When you and your corporate meeting planner discuss the goals of your upcoming event, engaging with event attendees and providing a positive and memorable experience are probably at the top of the list. However, you may want to place more emphasis on engaging with a...
by levi_hb | Mar 26, 2019 | Attendee marketing
In the olden days (like a couple decades ago), companies had to advertise through print and broadcast media and hope to see a return in the way of store visits and sales. Of course, even if their marketing efforts resulted in patronage, there was no real way to know...
by levi_hb | Mar 6, 2019 | Attendee marketing
What do your promotional items say about your company and brand? When an attendee takes home your give-a-way from your meeting or event, you want them to keep it and use it, and have a positive association with your brand every time they see it. Including and planning...