Great events are a big investment of time, money and effort – especially when you want to go the extra mile to ensure that your attendees have the best possible experience. Whether you usually struggle to manage your own events or have previously worked with events vendors, there’s a huge difference between this and opting for a partner offering a high-touch service.
Find out what a high-touch meeting service actually entails, and why it’s likely to be the best choice for your future meetings and events.
What is high-touch service?
High-touch service (also known as white-glove service) is all about putting clients at the center of everything we do. It’s not about cutting corners to make our lives easier – it’s all about giving you exactly what you want to make sure your vision is fully realized, and going above and beyond your expectations with perfect service.
Key characteristics of high-touch service include:
- Personalization – the provider customizes its services to the client based on their unique requirements, preferences, and requests. This results in a completely bespoke offering for each client.
- Frequent communication – high-touch service is all about proactively supporting the client, anticipating their needs, and swiftly dealing with any potential risks. The client can expect frequent updates and check-ins, along with a commitment to building a strong, trusted relationship.
- Attention to detail – clients of high-touch service providers can expect the little flourishes that elevate the whole experience as standard. This might mean handwritten notes, going the extra mile, and accommodating those small finishing touches that take it all to the next level.
What does that look like for meetings and events?
For something with as many moving parts as an event or meeting, high-touch service can spell the difference between easy success and massive stress. Logistics, tight timelines, and staying on budget are all challenging, and can make the event organization process much harder than it needs to be.
High-touch service providers for events, such as AMI, will ensure you feel prioritized throughout the entire journey, from planning, to the smooth running of the meeting, to the follow-up.
You will see this in the form of thorough, regular communication and updates, the way we remember your preferences from one event to the next (we won’t suggest things we know you don’t like!), and take care of everything you need.
No request is too big or too small for the client of a high-touch service events provider. If you want a room on a high floor, away from the elevator, we can make that happen. If you need to organize last-minute transportation from the airport for your VIPs, we can do it. If your regular videographer lets you down and you need a replacement, we’ll take care of it. As your partner, we work side-by-side with you to anticipate and prepare for your needs, asking the right questions to help you consider requirements you may not have realized you needed.
What are the benefits of a high-touch meeting service?
We believe that choosing a high-touch service for your meetings is hugely beneficial – not just for the client, but also for their attendees.
Clients benefit from reduced stress, superior organization, streamlined logistics, increased ROI, and the expertise of event experts who truly care about the success of their meetings. Clients also benefit from exclusive vendor pricing, access to preferred event dates and venues, and access to trusted, recommended vendors (such as caterers, booth builders, and merch creators).
For attendees, the benefits include a higher-quality event, including premium catering, superior venues, and more convenient logistics. These positive attendee experiences translate into better brand perception for the hosting organization, which can result in increased brand loyalty, repeat business and more word-of-mouth recommendations.
Why AMI prioritizes a high-touch service
At AMI, we pride ourselves on focusing on the service part of customer service. We want you to feel like our #1, not just one of many.
With 20+ years of experience in managing events and meetings, we’ve mastered the art of crafting streamlined, personalized processes using the latest technologies, ensuring you get the exact event experience you want without unnecessary delays, unexpected expenses, or complexity. We’re adept in solving problems and putting contingency plans in place, so you never need to worry about things going wrong.
One thing we know is important to our customers is having access to named, familiar contacts, and not just dealing with a revolving team of staff who aren’t up to speed on your events. That’s why we provide every client with a dedicated Customer Success Manager, who will be your main point of contact for every question, request, and suggestion.
High-touch service sits alongside AMI’s original three pillars: diversity, sustainability, and innovation. We believe that these four pillars enable us to deliver the best possible service that aligns with the preferences of our clients, with our renowned high-touch service elevating the entire experience to new heights.
Want to ensure your next event is 100% seamless?
Let us take care of everything for you! Contact us today to discuss your requirements with our meeting experts, and take the stress out of your events for good.