The Changing Face of Attendee Marketing: An AttendeeBuilder Whitepaper

This whitepaper discusses the best practices for recruiting and marketing to an evolving audience for your corporate meetings or events. Backed by useful data and research, this article discusses the many ways to use cross-channel marketing to your advantage using a platform like AttendeeBuilder.   Challenges with attendee marketing and audience recruitment are the biggest concerns we hear over and over from corporate meeting planners, event planners, and our clients alike.   This article discusses practical tips, best practices and important considerations for filling your seats with the right attendees.